Services
We offer various market research services to assist companies in making strategic decisions through quantitative and qualitative studies.
Consulting
We aim to understand your needs and products thoroughly to provide the most beneficial approach for your company.
Field Network
Our highly engaged and qualified staff in studies is one of our main differentiators.
Vox Pópuli Facilities
Exclusive facilities for our clients’ use, for Hall-Test, in-depth interviews, Focus Groups, and more.
Methodologies
We have extensive experience in all types of classic methodologies. Additionally, our company is in a constant process of evolution, analyzing and implementing new research methods or evolving existing ones.
Qualitative Methodology
Qualitative studies based on phenomenology and understanding. With a subjective and interference-free observation to obtain rich and deep data based on a dynamic reality.
Quantitative Methodology
Quantitative studies based on probabilistic induction and with objective, penetrating, and controlled measurement. We supervise all our services to achieve solid, consistent, and repeatable results.
Mixed Methodology
Studies with mixed techniques, applicable to both quantitative and qualitative services, such as different variants of mysteries
